IDA | ELEGANT MIDI DRESS

£100.00 £39.95 Save 60%

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Runs small True to size Runs large

Over 124 women say this style fits true to size for them.

UPDATE: Our stock is limited... if you can still click add to cart, it means there is still stock.

Flattering Fit And Everyday Grace Midi Dress

This classic midi dress features a surplice V-neckline with softly gathered pleats across the bodice for a flattering wrap-style effect. Elbow-length sleeves provide comfortable coverage, while the gently flared skirt falls to mid-calf. Side pockets add practical charm, making this dress a perfect blend of style and function.

Why Hundreds Of Women Love This Dress

Figure-enhancing bodice: The wrapped neckline and pleated waistline create a slimming, feminine shape that complements curves with comfort and ease.
Soft, comfortable fabric: Crafted from a smooth, breathable material that moves with you and feels soft against the skin for all-day wear.
Practical hidden pockets: Discreet side pockets offer convenience without disrupting the clean lines of the silhouette—perfect for carrying small essentials.

Everyone’s talking about this – grab it before it’s gone.

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Our New Year Refresh Sale isn’t just a moment to shopit’s a moment to celebrate the women who have supported us from day one. We’re grateful for every single one of you.

Verified Reviews

Rated 4.8/5 based on 5,471+ reviews

★★★★★

"Fast and tracked shipping, I am very surprised by the excellent quality of the garments, I will definitely buy from this brand again."

Michelle F.

Verified

★★★★★

"Easy ordering and speedy delivery! The whole process was smooth, and the product arrived right on time. Will definitely be ordering again."

Ella A.

Verified

★★★★★

"Super-fast delivery and perfect product! I’m thrilled with my purchase. It came quicker than expected, and it’s exactly as described."

Hunter Y.

Verified

★★★★★

"Fantastic experience and top-notch quality! The customer service was excellent, and the product quality is second to none. Couldn’t be happier!"

Liam M.

Verified

★★★★★

"Impressed by my first order! The attention to detail and quick shipping made this an amazing first experience. Looking forward to my next purchase."

Ruby A.

Verified

★★★★★

"The process to order was very easy and coincidental, I received the tracking code 24 hours after placing the order. The items I ordered were of excellent quality."

Nicola F.

Verified

★★★★★

"I bought 2 bags as a gift for my sister and I must admit that the materials are of exceptional quality, they did not spoil with daily use."

Rossella B.

Verified

★★★★★

"Initially I was a bit skeptical to buy from facebook but this store has made me reconsider, the quality of the products is noteworthy and the communication with support is quick and effective."

Matthew R.

Verified